Brand hub
Download the Sanome logo to use alongside your own, or request our full brand guidelines.
Please use the files exactly as they are. Don’t stretch, recolour or redraw them, and leave clear space around the logo.
Logo guidelines
Using our logo
A ring around a centre point. The ring is the whole of a person’s health, every signal gathered in one place, and the centre is the person it belongs to. The wordmark is artwork, not type, so never recreate it in a font. In a sentence, just write Sanome.
Clear space
Everything is measured from X, the centre of the symbol. Keep 2X of clear space on every side: no text, other logos or image edges inside it. Not sure? Leave half the symbol’s height all the way round.
96px · 25mm
16px · 5mm
Minimum size
Primary logo: 96px wide on screen, 25mm in print. Symbol: 16px, or 5mm. Short on space? Use the symbol on its own rather than shrinking the logo.
Placement
In a corner, on the margin: top left by default, bottom left when the top is busy. About a tenth of the page width, and once per page.
The symbol on its own
For app icons, social avatars and favicons, use the Klein Blue symbol on white. Let the platform set the shape: don’t add your own corners, borders or shadows.
Colourways
Full colour on white. All white on everything else.
The full-colour logo is for white and light backgrounds. On Klein Blue, black and dark, calm areas of photography, use the all-white logo.
Full colour on white
All white on Klein Blue
All white on black
Misuse
Please don’t
Small changes add up. Keep the logo exactly as it is in the files above.
Don’t stretch, squash or skew it
Don’t rotate it
Don’t recolour it
Don’t rearrange the parts
Sanome
Don’t retype the wordmark
Don’t add effects
Don’t put the blue symbol on black
Don’t place it on a busy image
Don’t crop it or crowd the edges
Brand guidelines
Need our full brand guidelines?
We’ll send you our brand pack, covering colour, typography, photography and how we write.
Usage terms
By using our brand elements, such as our names, logos, icons, and design elements, you agree that we own them.
Permission to use our brand elements is limited in the following ways:
Only use our brand elements if they adhere to our brand guidelines.
The permission we grant is non-exclusive (we can give it to others) and non-transferable (you cannot give it to others).
Do not feature our brand elements more prominently than your own company’s name or marks.
We may update the guide, and changes must be made in accordance with our updates within a reasonable time.
We can review the use of our brand elements and require changes if needed.
We may terminate permission to use our brand elements at any time, and usage must stop promptly.